Marketing ROI Calculator — Advergreen Digital

Client Information

Client Name *

Industry *

Select or enter the client business industry. Used as fallback when website-based recommendations are not available.

Company Website

Used to understand the client business and generate more relevant break-even recommendations.

Marketing Investment

Marketing Management Fee (SGD) *

Keyword CPC (SGD) *

Average cost per click based on keyword research

CPL Multiplier *

Estimated Cost Per Lead = Keyword CPC x CPL Multiplier.

Target Daily Leads *

Average Customer Value (SGD) *

Appointment / Interest Rate *

e.g. 0.40 = 40% of leads show interest or book appointment

Close Rate From Interested Leads *

e.g. 0.20 = 20% of interested leads convert into customers